boosting brand awareness with fun and funky influencer campaigns!
Lead the launch of the Floridian Paradise Campaign featuring a custom kit filled with Funky Buddha beers and custom merchandise. Using Instagram, activated 100 micro-influencers to authentically promote and drive trial. The campaign increased brand awareness reaching over 800k users in addition to producing 250+ pieces of user generated content.
floridian Paradise kit campaign
Planned and executed the rollout of the Wingman Kit Campaign featuring Funky Buddha’s Hop Gun IPA. Activated 100 micro-influencers on Instagram for a boost in organic brand promotion. The campaign increased brand awareness reaching over 750k users and produced 275+ pieces of quality user generated content.
hop gun ipa wingman campaign
